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Writer's pictureDeep C Guppta

Pihue Creations and Rugs About Pihue Creations

Updated: Jul 26


pihue rugs

About Pihue Creations

At Pihue Creations, our handmade products range from classic to contemporary, offering fresh, colorful, and on-trend options that cater to every lifestyle and budget. We pride ourselves on our unwavering commitment to quality and service.

How Pihue Started:

Pihue began in 2015 with just two hearts and four hands. Founded by a couple from diverse professional backgrounds—one from the banking sector and the other from IT—who were born and brought up in the carpet city of Bhadohi. With dedication and a clear vision, they started a small handmade business that gradually expanded as they connected with rural Indian artisans. Today, Pihue Creations is a family of hundreds of skilled weavers, all working together to turn dreams into reality. We are deeply grateful to our artisans, whose hands-on expertise and dedication have been instrumental in our growth.

Our Vision:

We believe that weaving dreams is difficult but not impossible. Our journey has been about turning this belief into reality, step by step. We are committed to ensuring that every product we create brings happiness to our customers' faces.

Quality and Certifications:

Pihue is proud to be a Goodweave certified handmade rug and carpet manufacturing company in India, maintaining global standards. Our certifications and memberships include:

  • Child Labor Free: Ensuring ethical production practices.

  • Environmental Management: Committed to sustainable practices.

  • Quality Production Standards: Adhering to high standards of craftsmanship.

  • ISO Certified: Recognized for meeting international quality standards.

  • CEPC (Carpet Export Promotion Council): Promoting the export of quality carpets.

  • RCMC (Registration cum Membership Certificate): Recognized by relevant authorities.

  • MSME (Micro, Small, and Medium Enterprises): Supporting small business growth and development.

Rug Selection by Style:

We offer a diverse range of rug styles to suit every taste and interior decor:

  • Traditional: Timeless designs that bring elegance and a sense of heritage to any room. These rugs often feature intricate patterns and rich colors, drawing inspiration from classical art and historical motifs.

  • Texture: Rugs that add depth and dimension through varied textures. These can include high-low patterns, shaggy surfaces, or looped details that create a tactile experience.

  • Solid: Simple, understated rugs that focus on color and quality of material. Perfect for minimalistic or modern interiors where subtlety and elegance are key.

  • Shag: Luxurious, plush rugs with a deep pile. Shag rugs are perfect for creating cozy and inviting spaces, offering both comfort and style.

  • Rustic: Designs that bring a touch of the outdoors inside. Rustic rugs often feature natural fibers and earthy tones, ideal for country or farmhouse decor.

  • Natural Fibre: Eco-friendly rugs made from materials like jute, hemp, and sisal. These rugs are durable and bring a natural, organic feel to any space.

  • Modern: Sleek, contemporary designs that can include geometric patterns, bold colors, and innovative textures. Modern rugs are perfect for adding a touch of sophistication and style to any room.

  • Indoor/Outdoor: Versatile rugs that are designed to withstand the elements, making them perfect for patios, decks, or high-traffic indoor areas. These rugs are both functional and stylish.

  • Bohemian: Eclectic, vibrant designs that celebrate creativity and individuality. Bohemian rugs often feature a mix of patterns, colors, and textures, perfect for creating a relaxed, artistic vibe.

  • Cottage: Cozy, charming rugs that evoke the comfort of a country cottage. These designs often include floral patterns, soft colors, and vintage-inspired elements.

  • Coastal: Light, breezy designs that bring the feel of the beach into your home. Coastal rugs often feature blues, whites, and natural textures, ideal for creating a serene, seaside atmosphere.

  • Performance: High-performance rugs that are designed to be durable and easy to clean. These rugs are perfect for busy households, offering both style and practicality.


Weaving Techniques:

Our skilled artisans use various weaving techniques to create different types of rugs, each technique influencing the quality, design, price, and durability of the rugs. Our techniques include:

  • Hand Crafted: Meticulous attention to detail and superior craftsmanship. Each piece is unique and showcases the artisan’s skill and dedication.

  • Hand Hooked: A technique where loops of yarn are pulled through the rug’s backing material using a hook. This creates a textured, durable surface.

  • Hand Loomed: Rugs made using a hand-operated loom. This technique allows for intricate patterns and high-quality finishes.

  • Hand Knotted: One of the oldest and most labor-intensive techniques. Each knot is tied by hand, creating a dense, durable rug that can last for generations.

  • Hand Tufted: A quicker process compared to hand knotting, where a tufting tool is used to punch yarn into a fabric backing. This method allows for a variety of patterns and textures.

  • Hand Woven: Traditional weaving techniques are used to interlace the yarn, creating a flat, durable surface. This method is ideal for producing kilims and dhurries.

  • Flat Weave: A type of hand weaving where no knots are used. The weft strands are simply woven through the warp strands, creating a flat, reversible rug.

Choose Your Material:

We offer a selection of high-quality materials to suit your needs:

  • New Zealand Wool: Known for its softness, durability, and natural stain resistance. It’s a premium choice for luxury rugs.

  • Viscose: A silk-like fiber that adds a touch of elegance and shine. It’s perfect for creating sophisticated, high-end rugs.

  • Linen: A strong, durable fiber that offers a natural, textured appearance. Linen rugs are ideal for creating a relaxed, casual look.

  • Jute: A natural fiber that is both eco-friendly and durable. Jute rugs bring a rustic, organic feel to any space.

  • Hemp: Another eco-friendly option that is known for its strength and durability. Hemp rugs are ideal for high-traffic areas.

  • Bamboo Silk: A sustainable alternative to traditional silk, offering a luxurious, soft feel with a natural sheen.

  • Hand Spun Wool: Wool that is spun by hand, creating a unique texture and appearance. It’s a traditional, high-quality material perfect for artisanal rugs.

  • Sisal: A strong, durable fiber derived from the agave plant. Sisal rugs are perfect for adding a natural, textured element to your decor.

  • Merino Wool: Known for its softness and fine fibers. Merino wool rugs are luxurious and comfortable, ideal for high-end interiors.

  • Mohair Wool: A luxurious fiber derived from the Angora goat. Mohair wool is soft, durable, and has a natural sheen.


Commitment to Craftsmanship:

At Pihue Creations, we ensure that every step of the design, development, manufacturing, and export process of our handmade carpets is carried out with the highest standards. Our goal is to bring joy to our customers with every piece they purchase, knowing it was crafted with care, dedication, and exceptional skill. Each rug is a testament to the artistry and tradition of our weavers, who pour their hearts and expertise into every piece they create.


Customer Satisfaction:

We believe that a happy customer is our best advertisement. Our dedication to quality, innovative designs, and customer service ensures that every rug from Pihue Creations brings satisfaction and joy to our clients. We invite you to explore our collections and experience the beauty and craftsmanship that define Pihue Creations. Our commitment to excellence extends beyond the products we create; it encompasses the entire customer experience. From the moment you first explore our collection tSustainability and Social Responsibility:

At Pihue Creations, we are committed to sustainability and social responsibility. We believe in creating products that are not only beautiful and durable but also environmentally friendly and ethically produced. Our efforts include:

  • Sustainable Materials: We prioritize the use of natural and eco-friendly materials such as New Zealand wool, jute, hemp, and bamboo silko the time your chosen rug graces your home, we strive to provide an unparalleled level of service and satisfaction.


Sustainable Materials:

We prioritize the use of natural and eco-friendly materials in our products. By selecting materials with minimal environmental impact, we contribute to preserving our planet for future generations. Our preferred materials include:

  • New Zealand Wool: Known for its softness, durability, and natural insulating properties, New Zealand wool is a renewable resource.

  • Jute: A strong, durable, and biodegradable fiber derived from the jute plant.

  • Hemp: A versatile and sustainable material with exceptional strength and durability.

  • Bamboo Silk: A luxurious and eco-friendly alternative to traditional silk, offering a soft and lustrous texture.


Ethical Production:

We are proud to partner with skilled artisans who share our commitment to ethical practices. Our production processes adhere to strict labor standards, ensuring fair wages, safe working conditions, and the well-being of our artisans. By supporting local communities and preserving traditional craftsmanship, we contribute to sustainable livelihoods and empower individuals.

Environmental Impact Reduction:

We are constantly exploring ways to minimize our environmental footprint. Our efforts include:

  • Waste Reduction: We implement efficient production processes to reduce waste and optimize material usage.

  • Water Conservation: We employ water-saving techniques in our production processes to conserve this precious resource.

  • Energy Efficiency: We prioritize energy-efficient practices in our operations to reduce our carbon emissions.

Transparency and Traceability:

We believe in transparency and traceability throughout our supply chain. We work closely with our suppliers to ensure that all materials are sourced responsibly and ethically. By providing clear information about the origin and production process of our products, we empower our customers to make informed choices.

Supporting Community Development:

We are dedicated to giving back to the communities where our artisans reside. Through various initiatives, we support education, healthcare, and infrastructure development. By investing in the well-being of our communities, we contribute to their long-term sustainability and prosperity.

Certifications and Partnerships:

To demonstrate our commitment to sustainability and social responsibility, we actively seek certifications and partnerships with like-minded organizations. These certifications validate our efforts and provide assurance to our customers.

Our journey towards sustainability and social responsibility is ongoing. We are continually exploring new ways to reduce our environmental impact and improve the lives of our artisans. We invite you to join us in creating a more sustainable future.

Would you like to know more about a specific aspect of our sustainability efforts, such as our partnerships or waste reduction initiatives?














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